Most changes we contemplate and enact aren’t poorly designed. When change goes sideways it’s likely due to poor presentation and communication. We can’t forget that our people love yesterday; yesterday is safe. Tomorrow is scary. Let’s consider forging the link rather than emphasizing it.
Questions: What’s different when you present change as yesterday evolving into tomorrow, when yesterday’s values, vision and purposes are sacrosanct, when yesterday’s successes have provided the foundation, and thus the impetus for how we’ll tackle the future? Can you stress that we’re not turning our backs on yesterday? How will your people respond when change means yesterday lives on rather than yesterday has died?